Video Briefing

Tom Crosshill: If I Started Investing in 2026, This is What I Would Do (Europe)

Oct 9, 2025Video Briefing24:13Watch on YouTube

Investing provides a mechanism to protect savings from inflation and multiply wealth over time. While cash held in bank accounts loses purchasing power as consumer prices rise, consistent investing can yield compounding returns. For investors in Europe, establishing a successful portfolio requires navigating various asset classes, statistical market risks, brokerage platforms, and regional tax obligations.

Comparing Real Estate and Stocks

Historically, real estate and stocks are the largest investment categories, both averaging long-term annualized returns of 7% to 11%.

  • Real Estate: Purchasing property to rent generates profit through value appreciation and monthly rental income. Investors can utilize bank leverage (mortgages) to multiply potential returns. However, real estate is an active, business-like investment requiring ongoing property management and carries the risk of localized market crashes or sudden illiquidity.
  • Stocks: Purchasing shares in a publicly traded company means owning a fraction of its assets and profiting from share price increases or dividend payouts. Stocks represent a purely passive investment, though they require navigating technical market mechanics and enduring short-term price volatility.

The Risks of Stock Picking vs. Index Investing

While the overall stock market grows over time, individual stock selection carries a high statistical risk of loss. Data from the United States stock market over the past 90 years illustrates this volatility:

  • 11% of all publicly traded companies went bankrupt, taking share value to zero.
  • Up to 40% of all stocks experienced catastrophic, unrecoverable losses.
  • In the technology sector, 60% of stocks suffered catastrophic losses, and 70% underperformed the overall market.
  • Between 1926 and 2022, just 25 out of 28,000 available stocks generated one-third of all shareholder wealth created in the entire US market.

Because predicting individual high-performing stocks is difficult, index investing has emerged as a standard alternative. First launched in 1976, an index fund buys a fraction of every stock in a given market, guaranteeing that the portfolio captures the market’s highest-performing outliers. Over a 20-year period, index funds tracking large-cap US stocks outperformed 90% of actively managed professional investment funds.

Executing Investments in Europe

In Europe, index funds are predominantly traded as Exchange-Traded Funds (ETFs). Resources like justetf.com allow investors to screen thousands of available funds, such as the iShares Core S&P 500 UCITS ETF (tracking the 500 largest US companies), the iShares Core MSCI World ETF (tracking developed global markets), or specialized emerging market funds.

Purchasing ETFs requires a licensed brokerage account. Brokerage selection generally depends on portfolio size and experience level:

  • Major Brokerages: Platforms like Interactive Brokers and Saxo are tailored for experienced investors managing large portfolios.
  • Beginner-Friendly Apps: Platforms like Trading 212, Trade Republic, and Lightyear offer simplified interfaces.

When executing a purchase, investors can buy fractional shares if they lack the capital for a full share. Transactions can be executed via a “market order” to buy immediately at the current price, or a “limit order” to set a maximum purchase price and avoid overpaying.

Managing Market Volatility

While stock markets historically rise in three out of every four years, crashes and corrections occur regularly. Investors mitigate this volatility through structural asset allocation:

  • Cash Reserves: Maintain an uninvested safety cushion in a high-yield bank account covering several months of living expenses. This prevents forced liquidation of stock assets during a market downturn.
  • Time Horizon Adjustments: If invested capital is required within a few years (e.g., approaching retirement or a real estate purchase), funds should be proactively shifted from volatile stock ETFs to lower-risk assets like bond index funds, money market funds, or bank term deposits.

European Tax Considerations

Investment taxation varies significantly across Europe. While jurisdictions like Greece, Cyprus, and Georgia offer tax-free ETF investing under specific conditions, most European residents face two primary taxes:

  • Dividend Tax: Taxes owed on cash payouts distributed by the fund. This can often be legally mitigated by purchasing “Accumulating ETFs,” which automatically reinvest dividends into the fund rather than paying them out to the investor. Caveat: Accumulating ETFs do not shield investors from dividend taxes in Switzerland, Austria, the UK, or Denmark.
  • Capital Gains Tax: Taxes owed on the profit generated when an asset is sold. Holding investments long-term defers this tax until liquidation.
  • Specialized Accounts: Certain countries offer tax-advantaged investment vehicles, such as the ISA in the UK, the PEA in France, and the ASK in Denmark, which provide structural limits on tax liabilities.

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