Video Briefing

Nomad Capitalist: How to Start a Business Outside of the US

Dec 9, 2018Video Briefing4:50Watch on YouTube

Starting a business outside your home country can open new markets and reduce tax burdens, but it also demands a clear understanding of local culture, regulations, and operational realities.

Key considerations before launching abroad

  1. Gain on‑the‑ground experience – Working in the target country—whether through a short‑term job, internship, or volunteer role—lets you observe how businesses are run, how employees are managed, and which cultural nuances affect customer behavior.
  2. Hire a local mentor – Paying a knowledgeable guide can accelerate your learning curve. A mentor can introduce you to reliable service providers, explain licensing requirements, and help you avoid common pitfalls.
  3. Scout the market yourself – Travel to several potential locations, meet local entrepreneurs, and map out the competitive landscape. Identify a specific market segment that aligns with your expertise and begin building a network before committing resources.

Choosing the right business model

  • Physical presence vs. virtual operation – If your goal is lifestyle flexibility and tax efficiency, consider a business that can be run remotely (e.g., e‑commerce, affiliate marketing, SaaS). Incorporate the company in a jurisdiction with favorable corporate laws rather than in the country where you plan to live.
  • Leverage existing knowledge – Focus on serving customers you already understand (e.g., U.S., UK, Australia) while locating the legal entity in a low‑tax jurisdiction. This avoids the steep learning curve of entering a completely new market segment.
  • Frontier‑market opportunities – Directly targeting emerging economies (e.g., real‑estate agencies in Cambodia, Airbnb management in Georgia) can yield high returns, but requires deep local insight, strong on‑the‑ground partnerships, and tolerance for higher operational risk.

Practical steps for a successful overseas launch

  • Research legal requirements – Determine the minimum capital, residency obligations, and reporting duties for company formation in the chosen country.
  • Assess tax implications – Compare corporate tax rates, withholding taxes on cross‑border payments, and any double‑taxation treaties with your home nation.
  • Build a local network – Connect with accountants, lawyers, and industry peers early; reliable contacts can streamline licensing, banking, and hiring processes.
  • Test the market – Start with a low‑cost pilot (e.g., a single product line or a small service offering) to validate demand before scaling.
  • Plan for currency risk – Establish banking arrangements that allow you to hold and convert funds in multiple currencies, mitigating exchange‑rate volatility.

Decision criteria

Factor Physical‑presence business Remote‑operated business
Cultural adaptation High – must understand local consumer habits Low – target market remains familiar
Regulatory complexity High – local licensing, labor laws Moderate – focus on incorporation jurisdiction
Tax advantage potential Variable – depends on host‑country incentives Often higher – can choose optimal tax haven
Initial capital outlay Higher – office space, staff, local infrastructure Lower – digital tools and minimal physical assets
Risk exposure Higher – political, economic, and operational risks Lower – diversified customer base, flexible location

Caveats and risks

  • Political instability – Emerging markets may experience sudden regulatory changes or civil unrest that can disrupt operations.
  • Banking restrictions – Some jurisdictions impose strict controls on foreign currency transfers, affecting cash flow.
  • Talent acquisition – Finding skilled employees familiar with international standards can be challenging in less developed economies.
  • Repatriation of profits – Ensure the chosen structure allows for efficient profit repatriation without excessive withholding taxes.

By first immersing yourself in the local environment, securing knowledgeable guidance, and carefully weighing whether a physical or virtual business model best serves your goals, you can increase the likelihood of building a sustainable, tax‑efficient enterprise abroad.