Dubai has moved from passively attracting capital to actively courting global wealth, a shift underscored by a new strategic partnership between the emirate’s Department of Economy and Tourism (DET) and Swiss private‑bank Julius Baer (Middle East) Ltd.
Growth Indicators
- Family‑related entities in DIFC: 1,289 at the end of 2025, a 61 % increase year‑on‑year.
- Foundations established by DIFC families: 1,115, up 66 % in the same period.
- Foreign direct investment: Dubai has been ranked the world’s leading destination for greenfield FDI projects for five consecutive years.
- GDP growth: 5.4 % in 2025.
- Julius Baer’s scale: CHF 547 billion in assets under management (June 2026) and a footprint in more than 25 countries with 60 offices.
These figures suggest that families are choosing Dubai because its legal and regulatory framework now supports sophisticated cross‑border asset protection and succession planning, not merely because of lifestyle factors.
Private Banks as Entry Points
Historically, wealth migration to Dubai was driven by immigration advisors and property developers, with banking services added later. The pattern has reversed:
- Families now prioritize banking and structuring decisions before acquiring residency or property.
- A robust holding structure, knowledgeable private‑bank support, and a clear governance framework are seen as prerequisites for successful relocation.
- Julius Baer cites geopolitical instability elsewhere as a catalyst for interest in Dubai, which offers institutional credibility and a long‑term economic roadmap.
Common Structural Pitfalls
Relocating a family office to Dubai is straightforward, but building the right structure requires careful planning:
- Insufficient setup: A mainland trading company and individually owned real‑estate assets without a succession instrument constitute a technical relocation but leave the family exposed to default succession rules and operational risk.
- Effective architecture:
- A DIFC Foundation as the top‑level ownership vehicle.
- Holding companies beneath the foundation to separate operating risk from passive assets.
- Special‑purpose vehicles (SPVs) for individual real‑estate holdings.
- A DIFC Will to govern assets held outside the structure.
While the surge in foundation registrations indicates growing awareness, the proportion of families that complete the full architecture remains lower than headline numbers suggest.
Practical Implications for Prospective Relocators
- Regulatory environment: The DET–Julius Baer agreement does not alter existing rules (DIFC regime, Golden Visa, corporate tax). It signals heightened institutional commitment, which often precedes further refinements to the legal framework.
- Timing: Entering while Dubai is actively competing for capital can yield more favorable terms and smoother administrative processes.
- Sequencing: The partnership provides a market entry pathway but does not replace tailored advice on issues such as:
- Whether an operating business should sit inside or outside a foundation.
- How to structure holdings for children (branch foundations, etc.).
- Interaction between existing treaty‑based exposure and a UAE tax residency certificate.
Families should seek independent counsel to address these nuanced decisions.
Source article: knightsbridge.ae






